Direction: At the Produce Marketing Association (PMA) Fresh Summit Convention, The National Mango Board (NMB) hosts their annual Mango Industry Reception. With a transition in the brand identity, a form that was slightly outside our brand standards, in an effort to help begin the change, was necessary.
Deliverables: 2-page sponsorship form that met branding standards but also opened the door for a transition in style; delivered view email to hundreds of mango industry members.
Click here for the PMA Sponsor Sheet